All posts by Gerard McLean

Snapchat and Periscope updates

Tournaments

Just when we’ve written and published the definitive guide to using social media for your tournament, The Game Through Glass, Snapchat and Periscope made changes. The changes are good and will work well to extend your on-field coverage even more so they are worth knowing about.

Snapchat
Snapchat now supports URLs and we’ve integrated your Snapchat account into your TourneyCentral Web Maintenance Module>Variables
Put your snapchat handle into the snapchat field and the link will get built on the sidebar of your desktop as well as the social media bar in your mobile app. When a user clicks on the snapchat icon from their phone, it will open the Snapchat app and add you to their friend list.

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Periscope
Periscope is now in-line with your twitter account. When you start up a Periscope stream, it will pop into your twitter stream as a live video. Your audience does not need to follow you on Periscope or even download the app to watch your livestream (though to comment, they will need to)

Get on Social
Two more reasons why your tournament should be on social media and bring your tournament fans closer to your event.

JOB: Marketing Generalist/Account Executive (Job Code: AE0115)

Exclude, job listing

TourneyCentral, the only soccer tournament management software providing end-to-end management is looking for a Marketing Generalist, Account Executive to handle the day-to-day support for the existing soccer tournaments as well as marketing efforts to secure new events and on-going marketing efforts such as newsletter and social media engagement. The position is full-time, but flexible within the hours of the soccer tournament needs. Hours will flex up and down within the tournament season.

No cover letter, please. Your social media profiles will be used instead.

(This job has been filled, but we’re always looking for good people, maybe even to fill a need we don’t know we have. If that is you, let us know.)

Complete the short form here to apply.

2016 NSCAA Coin

2016 NSCAA in Baltimore

Tournaments, ,

We’ll be at the 2016 NSCAA in Baltimore, Booth #208

Stop by to say hi and pick up your commemorative coin. The double-wide booth is being hosting by Premier Athletic Advertising which is your complete soccer tournament solution, from managing your entire event through building community relationships in your local area. They also rely on the software TourneyCentral hosts to provide a seamless, quality experience for your guest teams.

We’ll also be featuring the authoritative book on using social media for your soccer tournament, The Game Through Glass.

Free coin, free snapchat sticker, great book at a reduced price. We’ll see you in Baltimore!

Forget me. Abby Wambach

Tournaments

This is a powerful ad. Watch it.

How many times have we witnessed a coach who hung on too long, a director who never let go, a staff that did not groom the next generation to take a tournament into the next generation?

Why do we do this? Why do we do the things we do? To ensure our own legacy or ensure that our accomplishments are a solid stepping stone for the next generation to move the sport of soccer forward? Why are you producing your soccer tournament?

Developing a young staff to take your place is the best way you can ensure your soccer tournament will thrive. Let go; let others soar knowing you did that.

Something to think on.