You’ve probably seen those squiggly black square bar codes on magazine ads, coupons and restaurant tent cards and you may have found yourself wondering what they are. Or you already know what they are and you — like our staff here at TourneyCentral — giggle a little bit when we see one and have to shoot it with your iPhone just to see what is there.
Continue reading
Whenever we sign a soccer tournament that is just launching, we get asked a lot about how to get a lot of traffic to the web site that converts into team applications. While each soccer tournament event is slightly different, here is some of the collective advice we usually give out.
Offline marketing
First year tournaments are really difficult. There is usually a lot of offline hustle with the club coaches, within the league and at the state association level. Your club name will probably be the best thing to help you. Can you send out an email from the club list list? Also, make sure everyone in your club knows the website for your tournament. Every coach, every volunteer, every parent. Nothing says “dead lead” like someone from the club who does not know the web address.
Complete website
Make sure your TourneyCentral website is as complete as possible. That means your about page, rules, hotel policies, front page news, frequently asked questions are all full. It is a lot of work, but considering you only have about three seconds before a team will decide to click off your page or explore more, it is worth the investment.
Continue reading
Grandma and grandpa want to see their grandson Billy play in his first away soccer tournament. How will they find the right field and times Billy plays?
Fortunately, Billy's coach applied to a TourneyCentral soccer tournament so finding all this information was easy.
Billy's grandma went to the website, clicked on Schedules, found Billy's team name and got his schedule in seconds.
Marcy has just been named her club's soccer tournament director. She searches for the best solution to help her manage all the tasks that go along with hosting a soccer tournament.
This is an iPad running the scores display from the Media Management Module for the adidas Warrior Soccer Classic soccer tournament. We had a few iPads set up to cycle through the scores and standings, offset by girls and boys divisions. They were like tv screens only they didn’t need cables or a separate laptop.
Just go to your Media Manage Module, set it to go and let it play all day.
HUBER HEIGHTS – What do the numbers 8 million, 500, 25, and five have in common? They are all milestone numbers for the 25th annual adidas Warrior Classic, and the Warrior Soccer Club.
When first conceptualized three decades ago, tournament co-director Carol Maas said that about 50-60 teams were expected and 162 participated in the event.
“They came from all over,” she said.
Maas, who is now in her 25th year helping to oversee what is arguably the Dayton region’s premier youth soccer tournament, if not its premier youth sporting event, sees her participation with the adidas Warrior Classic as a true “labor of love.”
Asked if she has issues dealing with the complexities of managing the event Maas responded, “Some days yes, most days not.”
Continue reading