Doing twitter right at your soccer tournament

Many parents and players are using social media channels these days so why not make it easy for them to keep up with your tournament in real-time? It’s a quick and easy way to let teams and parents know standings, scores, photos, and possible schedule changes. Twitter is a great tool to keep everyone involved in your tournament all weekend long, even after the final games have been played.

The Thunder United Classic used twitter effectively this weekend, specifically doing these four things:

1. Tweeting photos in real time
Opening up the event, the Thunder United Classic hosted a skydiver carrying the American flag onto the fields. They tweeted a few pictures of his landing. Sunday before the finals, they tweeted out pictures of the trophies.

2. Tweeting score updates as they occur
As new scores arrived, Thunder United Classic wasted no time in tweeting that they were available. They also gave the bracket information in the tweet so the teams knew exactly which ones were available.

3. Tweeting sponsor and advertising deals
Thunder United Classic made sure that teams and parents knew about their sponsors by tweeting which ones were at the venue.

4. Retweeting sponsor tweets
They showed support for their sponsors by retweeting and expanding their network reach to the desired audience.

Becoming real-time allows teams to tweet about how great the tournament went and they can even give your sponsors a shout-out. Encourage sponsors to also get in on the action by tweeting about specials and congratulating winning teams. By encouraging sponsors to use Twitter, it can boost the sponsors’ interaction with the teams and make your tournament even more personal and sponsors will be ecstatic to return the following year.